The Global Franchise team is 'Who we are'... meet them all!

Global Franchise website Assets are used on the www.happyprinting.net Global Franchise Website.

This website gives information about the "HappyPrinting Global Franchise" and is targeted at potential Country Partners and Global Print Management customers.

Global Franchise computer Assets are used for Computer Account Avatars, Screen Savers, Browser Backgrounds and simular Computer imagery used to 'stage' HappyPrinting computers and accounts in the HappyPrinting Branding way.

Stock Images are used in the creative process of making e.g. the Product Images, Social Posts, Advertising Banners, ... and other Brand Expressions.

The use of good, consistant, inspiring, and images that 'resonate', in any of the Brand Expressions, are essential for the conversion rate of the Website.

HP Mosaic Patterns are used to create a print effect that leverages a single source file of “seed art” (the HP Mosaic Pattern) to create endless unique printing impressions for a Product.

These effects can be created with e.g. the HP SmartStream Designer tool and the HP Mosaic Patterns are used as "seed art" in that process.

Dedicated Products can be set-up for a 'Customer/Company' to give personalised support in their Print Order Management. These Products have Product Images that show the specific Product for that 'Customer/Company' and as such are diffetent from the standard Product Images used in the webshops.

A good example is the ordering of e.g. Business Cards, where the HappyPrinting Webshop can offer the Customer (once they are logged-in) the Company's Business Card and only the personal details need to be added by the Customer.

The following 'Tips, Tricks & Tools' are available for easy reference and use:

1. PrePress Tooling

2. Product Print-files

3. Smart Object & Mockup Files

4. Other nifty little tools ('Minimize Image', 'Remove Background', ...)

5. ...and more...